
Winamax Poker Tour
Overview
Soixante-Seize asked us to create a KeyVisual, digital signage and a 30″ TV Spot for the campaign of Winamax Póker tournament that took place in 17 cities of Spain.
Tigrelab was in charge of the all project for the illustration, 3D modeling, composition, sound design and full production of the spot.
Services
- Illustration
- 3D Modeling
- CGI
- Compositing
- Sound Design
- Digital Signage
Process
We started from the scratch, designing the key visual of the tournament in a 2D illustration, our idea was to generate a very complex scene full of small details. Then we modeled the scene in 3D for print in 16K shaping a bronze sculpture that tells chronologically the stages of the tournament on a large parchment. Finally, we made a film of 30 seconds with short closeups of the key scenes with a powerful and motivating music that challenged the players and encourage them to participate.






Credits
CLIENT
Winamax
Agency
Soixante-Seize
TIGRELAB
Creative Direction
Federico Gonzalez
Mathieu Felix
Javier Pinto
Illustration
Andrzej Dybowski
3D Modeling
Kevin Cayuela
Gerard Foix
Dan Garotte
Lighting and Texturing
Marcel Hita
Design
Daniel Guillén
3D Animation
Marcel Hita
Compositing
Borja Aguado
Borja Aguado
Grading
Guillaume Faure
Producer
Vanesa Palmeri
Sound Design
Sonosanctus