Winamax Poker Tour

Overview

Soixante-Seize asked us to create a KeyVisual, digital signage and a 30″  TV Spot for the campaign of  Winamax Póker tournament that took place in 17 cities of Spain.
Tigrelab was in charge of the all project for the illustration, 3D modeling, composition, sound design and full production of the spot.

Services

  • Illustration
  • 3D Modeling
  • CGI
  • Compositing
  • Sound Design
  • Digital Signage

Process

We started from the scratch, designing the key visual of the tournament in a 2D illustration, our idea was to generate a very complex scenes full of small details. Then we modeled the scene on 3D for print in 16K shaping a bronze sculpture that tells chronologically the stages of the tournament on a large parchment.  Finally we made a film of 30 seconds with short close-ups of the key scenes with a powerful and motivating music that challenged the players and encourage them to participate.

 

tigrelab_winamax (0-00-07-12)
tigrelab_winamax (0-00-02-21)
tigrelab_winamax (0-00-08-18)
tigrelab_winamax (0-00-11-04)
tigrelab_winamax (0-00-20-14)
tigrelab_winamax (0-00-22-23)

Credits

CLIENT

Winamax

Agency

Soixante-Seize

TIGRELAB

Creative Direction

Federico Gonzalez
Mathieu Felix
Javier Pinto

Illustration

Andrzej Dybowski

3D Modeling

Kevin Cayuela
Gerard Foix
Dan Garotte

Lighting and Texturing

Marcel Hita

3D Animation

Marcel Hita

Design

Daniel Guillén

Compositing

Borja Aguado

Print

Borja Aguado

Producer

Vanesa Palmeri