Go Fast

Overview

Our Parisian friends from Soixante-Seize asked us to create a 30 seconds commercial for the launch of a new Winamax Online Poker product. We created a 100% American Muscle, high-speed and Poker piece for this ultra-quick cash game.
Tigrelab was in charge of the project for the concept, design and production of the video. The end result is a full CG animation piece, where a muscle car is presented that can change its look with different designs that recall the poker world.

Services

  • Concept
  • Art Direction
  • Motion Graphics
  • CGI
  • Character Design

Process

Each look of the car was animated in 2D in After Effects and finally put as a texture in the 3D software.

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Credits

CLIENT

Winamax

Agency

Soixante-Seize

Art Direction, Direction and Animation

Tigrelab

Compositing & Post-Production

Tigrelab

Music & Sound Effect (director’s cut)

Romain Collinet

TIGRELAB

Creative Direction

Federico Gonzalez
Mathieu Felix
Javier Pinto

Motion Graphics & Animation

Esteban Lahoz
Hector Encalado
Virginia Echeverria
Alexis Rodriguez