Scotch Blue Commercial

Aggressive team contacted us again to help them with the post-production of the 3M Tape commercial. This project started with a 3D animatic before the shooting so we could program the camera with motion control. The commercial was shoot with a motion control camera that allowed us to do different takes with the exact same movements. This way we could animate the pop up of the 3D real objects for the last shoot in postproduction.
The exterior of the windows was created from scratch. We built an environment like the suburbs with mate painting and for the tracking we used the 3D information of the camera shooting.


Client: 3M
Agency: Grey
Directed by: Aggressive
Production Co & VFX: Aggressive
Creative Directors: Alex Topaller, Dan Shapiro
Producers: Mike Masters, Kelvin Craver
DP: Bobby Shore
Editor: Jason Yantz
Production Designer : Michael G. Pierson
Concept Artist : Michal Sawtyruk
Production Manager: Dustin Pownall
Color Grade: Alex Bickel
Music & Sound Design: Wesley Slover
Tigrelab VFX Team:
Federico Gonzalez
Mathieu Felix
Javier Pinto

Xevi Polo
Mikel Calvo
Raquel Travé
Esteban Lahoz