Awake
Dreaming

Crafting the Winamax Poker Tournament journey in a bronze-themed CG sculpture

Tigrelab_Winamax_Poker_Tour_2019_Portada

Winamax Poker Tour

Industry
TV & Media
Type
Animation
Technique
CGI - 3D

Soixante-Seize asked us to create a KeyVisual, digital signage and a 30″  TV Spot for the campaign of  Winamax Póker tournament that took place in 17 cities of Spain.
Tigrelab was in charge of the all project for the illustration, 3D modeling, composition, sound design and full production of the spot.

We started from the scratch, designing the key visual of the tournament in a 2D illustration, our idea was to generate a very complex scene full of small details. Then we modeled the scene in 3D for print in 16K shaping a bronze sculpture that tells chronologically the stages of the tournament on a large parchment.  Finally, we made a film of 30 seconds with short closeups of the key scenes with a powerful and motivating music that challenged the players and encourage them to participate.

 

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