
Fitstation
Overview
The Branding agency FIRMA approached Tigrelab to help to create content for Fitstation, a branch of HP focused on biometrics. We helped to develop the experiential design and video content for the Booth for the ISPO 2019, the biggest fair focused on sports.
Services
- Visual Identity
- Animation
- CGI
- Motion Graphics
Process
We created a custom content for this space, an abstract 3D video full of particles based on the work they do, converting more than one million data points that they take from a feet into something physical and real.











Credits
CLIENT
HP + Fitstation
Agency
Firma
TIGRELAB
Creative Direction
Federico Gonzalez
Mathieu Felix
Javier Pinto
2D Animation & Design
Felipe Kenji
Antonio Nieto
Cesar Jun Kita
3D Animation
Dan Garotte
Marcel Hita
Compositing
Borja Aguado
Producer
Camila Araujo