FLUID / Cupra Sensorial Experience

Overview

Soft, flexible, light, cold, continuous and dynamic.

It is a contemplative installation that explored the infinite surface and served as a preamble to the exhibition of materials, colors and textures of the brand.

We created an installation that represents the lightest and most volatile textile layers that move, showing various sculptural forms bathed in light.

Services

  • Creative Direction
  • Art Direction
  • Coding
  • Touch Designer
  • Notch Design
  • Unreal
FLUID
cupra_sensorial_fluid_portada_cuadrada (01598)
FLUID-5-DEF-PRORES (0-00-15-09)
FLUID-5-DEF-PRORES (0-00-05-19)
Tigrelab_Fluid_Installation_Cupra
FLUID-5-DEF-PRORES (0-00-54-07)
FLUID-5-DEF-PRORES (0-01-04-05)
Tigrelab_Fluid_Front_01
Tigrelab_cupra_sensorial_fluid_Schematic

Credits

CLIENT

Cupra

SEAT Design Team

Francesca Senegalli
Jordi Font Ferres
Carolina Gomez Sanchez
Amanda Gomez Sanchez
Vasile Ganea

AV Technical Team

Custom Project

Technical Project Manager

Germán Burgalés

Technical Director

Martí Cortijos

Manufacturing & Construction Team

Indissoluble

Technical Construction Direction

Juan Roberto Vásquez

Technical Construction Project Manager

Miriam Ribuffo

TIGRELAB

Creative Direction

Javier Pinto
Federico Gonzalez
Mathieu Felix

Producer & Project Manager

Camila Araujo Vasquez

Creative Coders

Ferran Belda Montes
Daniel Guillen

Notch Artists

Antonio Nieto Moreno
Juan Pablo Salinas
Daniel Guillen

Sound Designer

Ferran Belda

On-site Creative Coder

Joan Sandoval

On-site Production Assistant

Katarina Grbric