com va la vida punset

Com Va la Vida


In November 2011, TV3 produced a series of two very special interviews featuring the scientist Eduard Punset and the presenter Andreu Buenafuente talking about a range of issues concerning everyday life, set against a video mapping projection measuring almost 100 m2. The program was a loud success: each of the two episodes achieved an audience of 22.5% with really positive reviews in the press and the media. Tigrelab was chosen to develop the contents projected in a wall measuring 24mts x 3.5mts. The program was recorded in front of a studio audience allowing Buenafuente and Punset to talk comfortably while they were transported without moving from their seats, from a Modernist library to a building in New York, based on where their conversation took them.


  • Stage Design
  • Art Direction
  • Generative Content
  • Projection Mapping


The lighting team and stage design team worked together to put the video mapping contents as the protagonist of the show. Tigrelab proposed an audio-reactive background developed by WeLoveCode using Processing. This broke a new ground in the field of interactive set design for television. The system was reactive, allowing the images to change depending of what it was being said.

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TV3 Studios, Barcelona


TV3 / Tigrelab


Pauli Subirà (TV3)


Ejecutive Producer

Txari Sancho and Diana Dominguez (TV3)

Set Design

Santi Traïd (TV3)

Art Direction, Direction and Animation


Audio-Reactive application


Mapping Technic

Area Técnica


Creative Direction

Federico Gonzalez
Mathieu Felix
Javier Pinto

2D & 3D Animation

Fritz Gnad
Adrian Smith
Erik Berlin