Crafting the Winamax Poker Tournament journey in a bronze-themed CG sculpture
Winamax Poker Tour
Soixante-Seize asked us to create a KeyVisual, digital signage and a 30″ TV Spot for the campaign of Winamax Póker tournament that took place in 17 cities of Spain.
Tigrelab was in charge of the all project for the illustration, 3D modeling, composition, sound design and full production of the spot.
We started from the scratch, designing the key visual of the tournament in a 2D illustration, our idea was to generate a very complex scene full of small details. Then we modeled the scene in 3D for print in 16K shaping a bronze sculpture that tells chronologically the stages of the tournament on a large parchment. Finally, we made a film of 30 seconds with short closeups of the key scenes with a powerful and motivating music that challenged the players and encourage them to participate.
Federico Gonzalez
Mathieu Felix
Javier Pinto
Andrzej Dybowski
Kevin Cayuela
Gerard Foix
Dan Garotte
Marcel Hita
Daniel Guillén
Marcel Hita
Borja Aguado
Borja Aguado
Guillaume Faure
Vanesa Palmeri
Sonosanctus