tv turkish channel rebranding

TV Channel Rebrand

Overview

The client invited us to redesign the branding of the Turkish TV channel TRT.
They wanted a fresh and renewed graphic package. completely made in CGI.
Part of the graphic package was to deliver also editable operative pieces, completely made in After Effects.

 

Services

  • Art Direction
  • Graphic Design
  • Branding
  • CGI
  • Motion Graphics

Process

We set up a graphic system that spins around this floating silk clothes and create this different pieces of the channel. We choose silks of two colors, red and blue, to represent Asia and Europe. Symbolizing how this two continents converge in Turkey, the center and connection of the continents.
This project wasn’t approved at the end, hence it never saw the light.

tigrelab_trt
Tigrelab_TRT_03
Tigrelab_TRT_06
Tigrelab_TRT_02
Tigrelab_TRT_04
Tigrelab_TRT_05
Tigrelab_TRT_07
Tigrelab_TRT_08
Tigrelab_TRT_09
Tigrelab_TRT_10
Tigrelab_TRT_11
Tigrelab_TRT_12

Credits

CLIENT

TRT

Director

Volkan Duran

Producer

Sema Sahin

Animation Studio

Tigrelab

TIGRELAB

Creative Direction

Federico Gonzalez
Mathieu Felix
Javier Pinto