
Vertical Dance Projection
Overview
Every year TV3 celebrates the popular charity gala called “La Marató de TV3” to raise funds and spread the message of a different disease every year. For the 2012th edition of the gala they contacted Tigrelab to participate to a video mapping with a vertical dance show performed by Sacude.
Services
- Art Direction
- Projection Mapping
- Motion Graphics
- CGI
Process
We only had one projector to reproduce the contents and two weeks to do all the graphics. For this occasion we filmed the acrobats performing their dance and we based our animation on their movements synchronizing the visuals to their movements. On the event day the dancers did they dance with the same choreography, creating a very simple yet very impressive show.












Credits
CLIENT
TV3
Location
Mercat de les Flors, Barcelona
Production
TV3 / La Marató
ON SITE TEAM
Art Direction, Direction and Animation
Tigrelab
Vertical Dance
Sacude
Projection
Area Técnica
TIGRELAB
Creative Direction & Contents
Federico Gonzalez
Mathieu Felix
Javier Pinto