Aggressive TV contacted us to prepare a TV commercial for the Canadian CIBC. They wanted to mix again cinematography and projection mapping, to use the light to create different spaces for a 30-second piece.
The main objective was to build the entire sequence around experimental in-camera visual effects.
We started this process with a deep research of documentation for designs and footage. Some scenes were resolved in full CG with depth in a trompe-l’œil perspective, others in a more motion graphics and 2D world.
The result was a mix of techniques that, projecting 4 walls and the table, created a full spot all in-camera.